Better Late Than Never
January 25, 2011
A few films tend to cross the $100 million milestone every January, as late December releases finish their run and this year is no exception. For instance, late last weekend Due Date hit the century mark on the 73rd day of its theatrical release. That's not a record, but it is certainly unusual for a wide release to take that long to get there. This past weekend, Voyage of the Dawn Treader became the 27th film released in 2010 to hit that mark, and the first for 20th Century Fox to reach that milestone all year long. Just a year after they released Avatar and five other $100 million movies, Fox was nearly shut out of the century club. That's quite a slump.
Dawn Treader likely won't be the last 2010 film to reach $100 million, as Black Swan and The King's Speech should have the legs to get there, if they continue winning during the rest of Awards Season. Meanwhile, if The Social Network cleans up at the Oscars (winning Best Film, Best Director, Best Script, and at least two other awards), then Sony might give it a final push in theaters. That's a long shot, but a possibility.
Filed under: Due Date, The Chronicles of Narnia: The Voyage of the Dawn Treader, The Social Network, Black Swan, The King’s Speech